Over the past few weeks, I have been writing about some of the less-discussed social media challenges that exist for companies and marketers today. In part 1, the focus was...
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In part 1, I discussed how digital exhaustion, ad blindness, and changes to how people are engaging with social media are often overlooked as the significant barriers they are to...
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Every day, we are exposed to anywhere between 4,000 to 10,000 ads. From the moment you wake up to the moment you go to sleep, you’re constantly bombarded with ads,...
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Over the past couple of months, we’ve noticed that search queries related to “flooring sales” have led to more and more users ending up on our website. Along with sales...
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When it comes to giving away a gift to your customers, your mind may immediately turn to the likes of gift vouchers, a money prize, a car, and so on....
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Travel is such an effective contest prize. Whether it's a cruise, a theme park visit, a trip to Vegas or a relaxing 7-day resort stay, everyone loves to have a...
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A promotion is a good way to generate some fresh buzz for your jewelry store; but as is the case with any sales or marketing-driven endeavor, the execution is paramount....
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Want to close more sales but aren’t sure of what approach to take? Odenza’s sports and event tickets program, VIP Ticket Pro, could be the answer for you.
LinkedIn serves a very different purpose to the other big social media players, but just how do you go about marketing and selling on the platform?
Increase your page likes and boost post engagement on Facebook by embracing these eight effective and proven social strategies.