Over the past few weeks, I have been writing about some of the less-discussed social media challenges that exist for companies and marketers today. In part 1, the focus was...Read More
In part 1, I discussed how digital exhaustion, ad blindness, and changes to how people are engaging with social media are often overlooked as the significant barriers they are to...Read More
Every day, we are exposed to anywhere between 4,000 to 10,000 ads. From the moment you wake up to the moment you go to sleep, you’re constantly bombarded with ads,...Read More
Over the past couple of months, we’ve noticed that search queries related to “flooring sales” have led to more and more users ending up on our website. Along with sales...Read More
A promotion is a good way to generate some fresh buzz for your jewelry store; but as is the case with any sales or marketing-driven endeavor, the execution is paramount....Read More
LinkedIn serves a very different purpose to the other big social media players, but just how do you go about marketing and selling on the platform?