Check out the highlights from our most recent case study, based on conversations we had with Dana Budd from Red Deer Mitsubishi.
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Check out the highlights from our most recent case study, based on conversations we had with McNaught Cadillac’s marketing manager, Orisha Peters.
A number of years back, offers that positioned themselves as a free gas promotion were increasingly popular, but they were also questionable in nature. With the failure and resulting fallout of such promotions, what lessons can companies take from these ill-fated endeavors to ensure they’re dealing with legitimate promotions companies now and into the future?
Over the past few weeks, I have been writing about some of the less-discussed social media challenges that exist for companies and marketers today. In part 1, the focus was...
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In part 1, I discussed how digital exhaustion, ad blindness, and changes to how people are engaging with social media are often overlooked as the significant barriers they are to...
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Every day, we are exposed to anywhere between 4,000 to 10,000 ads. From the moment you wake up to the moment you go to sleep, you’re constantly bombarded with ads,...
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Are your reviews not where they should be? You probably know what you need to do but just can’t get it quite right. Let’s face it, it’s human nature to...
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LinkedIn serves a very different purpose to the other big social media players, but just how do you go about marketing and selling on the platform?
Increase your page likes and boost post engagement on Facebook by embracing these eight effective and proven social strategies.
When it comes to running a social media contest, there are a number of important factors to take into consideration, including the prize on offer, the effort and information required of entrants, the best social platforms to use, and more.